Sonalika Records Highest Domestic Growth in Industry at 41.6%; Surpasses Industry Growth (est. 26.7%) in FY'21

Published:Nov 30, 202301:52
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Sonalika Records Highest Domestic Growth in Industry at 41.6%; Surpasses Industry Growth (est. 26.7%) in FY'21

After persistently reaching information of excellence month after month in FY'21, Sonalika Tractors has added yet one more feather of superlative achievement to the hat of its superb journey. Sonalika has recorded its highest ever annual gross sales of 1,39,526 tractors in FY'21 and among the many main market share gainers within the business. The corporate has registered an exceptional home development fee of 41.6% over FY'20 volumes, which is highest in business and overwhelmed business development (est.26.7%) by a big margin. Alongside, Sonalika has recorded its highest ever annual rotavator gross sales of fifty,000 models in FY'21, recording double the volumes registered in FY'20. General, Sonalika Tractors has bought 13,093 tractors in March'21, registering a whopping 135% development over March'20.

Dr. Deepak Mittal, Managing Director, Sonalika Group

Commenting on the superior efficiency in export markets, Dr. Deepak Mittal, Managing Director, Sonalika Group, stated, "I am very pleased to see the extraordinary outcome this year. Our strong foundation has served as a unique platform for the company to continue recording extraordinary results even in the most challenging year and we have become the first Indian tractor company to cross 22,000 tractors exports in a single year. This success is credited to the committed team along with our distributors, dealers, financiers and loyal customers who stayed connected and performed in the markets under the adverse conditions without much travel or physical connect. We are proud of our market leadership in 6 countries and close second in another 5."

Tiger Electrical with Mr. Raman Mittal, Govt Director, Sonalika Group

Upbeat in regards to the firm's efficiency, Mr. Raman Mittal, Govt Director, Sonalika Group, stated, "Achieving a significant landmark of phenomenal domestic growth of 41.6% in FY'21, which is highest in industry and surpassing industry growth (est. 26.7%) by a significant margin amidst the most challenging year is a testimony that we have laid a strong foundation to remain closely knitted with our farmers and the society at large, which has only strengthened with time."

"Our plans were not deterred by the external unforeseen situations as we have always remained consistent with our approach to grow and serve our customers. Our innate ability to re-engineer our approach across all business functions powered us to come out as a clear winner month after month, throughout the year."

He added, "Our pace of transformation during the year has been faster than ever before across various verticals."

Manufacturing - We have been among the many first one to begin manufacturing inside all of the prescribed security protocols and attained full capability operations inside 2 months.

Gross sales - We have now widened our channel community at a tempo quicker than ever earlier than (145+ new channel companions added), thereby strengthening our nationwide presence.

R&D and Product Innovation - Launched the very best variety of merchandise in the course of the 12 months (6 new fashions), together with the a lot talked out Tiger Electrical mannequin, and our regional know-how introductions Mahabali and Chhatrapati, whereas continually upgrading merchandise with newest know-how options like 4 wheel drive know-how, multi velocity transmission and precision 5G hydraulics.

Buyer Care - Rolled out the 3X2 service to achieve shoppers nearer to their farms and prolonged guarantee of all tractors in the course of the COVID-19 interval.

Advertising - Pivoted our farmer-centric advertising packages on digital in addition to different media platforms with excessive responsiveness.

Finance - We re-strategized our monetary self-discipline to regulate pointless price escalations arising on account of unexpected conditions.

HR - We ensured 100% wages to the labour and likewise rolled out worker welfare initiatives as a assist to households whose households have been impacted by the pandemic.

CSR - A bunch of recent initiatives have been rolled out viz. devoted 2 isolation facilities (Delhi and hoshiarpur), Corona cell testing van, PPE kits, sanitisation drives throughout states, developed ventilator system and plenty of extra.

Each single parameter of our enterprise capabilities labored cohesively in direction of establishing new benchmarks of efficiency. We stay dedicated to deliver technologically superior merchandise for our farmers & cause them to farm prosperity. "

About Sonalika Tractors

Sonalika Tractors, one among India's main tractor producers and the No. 1 Exports model from India, has established its sturdy presence within the home in addition to in over 130 nations with 11 lakh+ prospects. Sonalika manufactures the widest heavy responsibility tractor vary in 20-120 HP and 70+ implements at its Hoshiarpur facility in Punjab that caters to the various wants of consumers throughout the globe. Being a farmer-centric model, the Govt. of India has chosen Sonalika as the one tractor model to contribute to the Niti-Aayog for its inspirational venture of doubling the farmer's earnings within the nation.

No. 1 Heavy Obligation Customised Crop Options

Sonalika tractor portfolio is customised as per the wants is provided with environment friendly engines which give greater energy output and stay inexpensive with low upkeep for higher whole price of possession and expertise. Sonalika is the main model in additional than 50 HP tractor section and is strengthening its presence in additional than 40HP section to realize the management place.

Because the farm mechanisation skilled, Sonalika Agro Options provides a variety of implements to deal with numerous phases of crop cycle starting from land preparation to put up harvesting operations together with residue administration. Sonalika has additionally forayed into Customized Hiring Centres, a platform that gives small and marginal farmers an entry to superior agri equipment on hire, thereby goals to extend farm output in a value efficient method. The corporate has launched 'Agro Options' app for straightforward entry of requisite equipment to farmers, thereby selling farm mechanization within the nation.

No. 1 Exports Model from India

Sonalika is the No. 1 Exports model from India and is proudly related to 1.25 lakh prospects in markets outdoors India, a real signal of acceptability of an Indian firm throughout 130 nations. Having a 100% presence throughout all European nations, our tractors are efficiently operated by greater than 20,000 glad prospects in diversified European situations. Sonalika has additionally arrange a spare components centre in Germany that caters to the regional necessities with an goal to offer higher service and buyer satisfaction.

Concerning the World No. 1 plant

The Hoshiarpur plant of Sonalika is the World's No. 1 vertically built-in tractor manufacturing plant that's designed to fabricate customised farm equipment as per the farmer's crop-specific functions. The ability is absolutely outfitted to fabricate virtually each ingredient in-house which fits within the making of a tractor and is powered by robotic in addition to automation.

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