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BURGER KING has received a bang listing at a premium of 92 percent. Investors become rich. These shares were listed at 112 rupees 50 paise on the NSE and 115 rupees 35 paise on the BSE against the issue price of 60 rupees. Only 8 other companies on DEBUT have given more returns than BURGER KING.
Burger King is one of the country’s large QSR ie Quick Service Resturant chain. The company currently operates 261 stores. The IPO plans to open 200 more stores.
Speaking on the CNBC-Awaaz show Know your company, Rajeev Varman, CEO of Burger King India, said about the company’s growth plan ahead, saying that BURGER KING plans to open 700 restaurants across the country. There are plans to open 50 restaurants next year. The company has opened 268 restaurants so far. The company has more than 130 restaurants in North India. The company does business in many cities of the country. Burger King is also focusing on increasing its presence in Kolkata. Business has also started in Bhubaneswar.
On the question of which new products are planned to be launched in the Indian market, Rajiv Varman said that the company started in 2014. The company has manufactured products according to Indian catering. The company sources raw materials from domestic producers. Product innovation will continue even further.
Due to Corona, the food habits of the people have changed a lot, is the company increasing the focus on home delivery? On this question, Rajiv Varman said that Corona has had an impact on the entire world. All the criteria are being adopted regarding Corona. The corona will not have a long-term impact. Recently launched apps for delivery. Increasing online business through an aggregator.
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