Sony Alpha Creators 4.0 Contest – Submit your best “Our World In Colour” shots and win a prize of up to S$3,000!

Sony’s extremely anticipated annual Alpha Creators contest is again for its fourth version this yr, with the theme, “Our World In Colour”.

Boasting each a photograph and video contest for the very first time, content material creators are being invited to seize and have fun the wonder and vibrancy of Singapore, particularly after a yr of extraordinary change in 2020.

The contest will probably be judged by 4 key opinion leaders throughout each the pictures and videography industries.

Photography Category Judges

Videography Category Judges

How to Participate

From 20 August – 26 September 2021 (11:59pm SGT), contributors should submit their entry – comprising of a single photograph or a series of up to 5 (5) pictures pertaining to the theme; or a video not than one minute, with a caption explaining how the color scheme captured evokes their creativity.

The entry have to be submitted on Instagram, utilizing the devoted hashtag #SonyWorldInColour and tagging @SonySingapore.

Participants should additionally comply with @SonySingapore and make their Instagram accounts public so as to qualify.

Four semi-finalists – two every from the pictures and videography classes – will probably be chosen to enter Phase 2 of the competition.

Photography semi-finalists will go head-to-head to produce a one-of-a-kind photograph series, while the videography semi-finalists will probably be challenged to create one closing excellent video.

The grand prize winners for every class will probably be topped on 27 October 2021, and 10 honourable point out submissions will probably be featured on its digital gallery the identical day.

Photography Category Prize

• 1x Grand Prize Winner – SGD$2,000 Cash Prize, SGD$1,000 Sony Store Online Credits
• 1x Runner Up – SGD$1,000 Cash Prize, SGD$1,000 Sony Store Online Credits
• 5x Honourable Mentions – SGD$200 Sony Store Online Credits every and be featured in our digital gallery

Videography Category Prize

• 1x Grand Prize Winner – SGD$2,000 Cash Prize, SGD$1,000 Sony Store Online Credits
• 1x Runner Up – SGD$1,000 Cash Prize, SGD$1,000 Sony Store Online Credits
• 5x Honourable Mentions – SGD$200 Sony Store Online Credits every and be featured in our digital gallery

Sony has empowered instruments and options that improve and enrich content material creation throughout all ranges, with trade main improvements together with the A7 III and Sony Alpha 7C. The A7 III supplies excellent imaging functionality and high-speed efficiency contained in a compact physique.

The A7C is the world’s smallest and lightest full-frame physique, combining Sony’s full-frame picture high quality, superior AF capabilities and versatile video taking pictures capabilities.