Giant Hypermarket invests an additional $4 million to keep everyday prices lower to the end of 2021; also lowering prices of the top 100 most consumed products

Big Hypermarket proclaims an funding of a further S$4 million to increase and increase its Decrease Costs That Final marketing campaign, bringing the whole funding worth to S$21 million.

The Decrease Costs That Final marketing campaign, first launched in September 2020, will see Big holding its aggressive costs to the top of 2021. Big has confirmed that it has offered constant financial savings with the marketing campaign, and households who've shopped at Big vs its rivals would have saved as much as a mean of 28% or $14.40 per basket.

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With the added funding comes greater than 100 merchandise added to the Decrease Costs That Final marketing campaign, which embrace prospects’ most-purchased merchandise.

The brand new addition of over 100 merchandise to the decrease costs programme span throughout 12 product classes that prospects purchase essentially the most of, from dairy to private care. This contains buyer favourites akin to Kirei Kirei anti-bacterial handwash now retailing at simply S$1.50 for every refill pack, in addition to premium imports together with Angus Beef patties from Australia at S$3 per 150g and Japanese candy potatoes from Vietnam at S$2.50 per kilogram.

Clients can even stay up for the launch of over 80 thrilling new Meadows merchandise, akin to Meadows Potato Stick, Meadows vary of Seasonings akin to Pepper and Basil and Meadows Oatmeal in addition to different family merchandise.

Along with over 100 merchandise added to the Decrease Costs That Final marketing campaign, Big can be launching over 300 model new merchandise that can thrill our prospects, akin to Haagen Daaz Strawberry Cheesecake, Inconceivable Beef merchandise and Darlie mouth spray.

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