Fabindia Deletes 'Jashn-e-Riwaaz' Diwali Ad Tweet After Netizens Trend Boycott FabIndia

Apparel model Fabindia run Diwali marketing campaign named "Jashn-e-Riwaj" on Twitter on Monday. Bharatiya Janata Yuva Morcha National President and BJP MP Tejasvi Surya objected to the advert marketing campaign, saying "Deepavali is not Jashn-e-Riwaaz". Later, Fabindia has eliminated a tweet selling their new assortment for Diwali 2021 after being closely trolled by netizens on social media.

"Deepavali is not Jashn-e-Riwaaz. This deliberate attempt of abrahamisation of Hindu festivals, depicting models without traditional Hindu attires, must be called out," Surya tweeted.

Deepavali shouldn't be Jash-e-Riwaaz.

This deliberate try of abrahamisation of Hindu festivals, depicting fashions with out conventional Hindu attires, should be referred to as out.

And manufacturers like @FabindiaInformation should face financial prices for such deliberate misadventures. https://t.co/uCmEBpGqsc

— Tejasvi Surya (@Tejasvi_Surya) October 18, 2021

Fabindia slammed by some netizens for his or her social media advert marketing campaign. The hashtag '#BoycottFabIndia" is now trending on Twitter. Some users said they will boycott the products of Fabindia.

See Twitter Reactions Below:

Wow @FabindiaNews great job at de-Hinduising Deepawali! Call it a ‘festival of love and light’, title the collection ‘Jashn-e-Riwaaz’, take Bindis off foreheads of models but expect Hindus to buy your overpriced, mass produced products in the name of ‘homage to Indian culture’! https://t.co/S47g1ArUbB

— Shefali Vaidya. ???????? (@ShefVaidya) October 18, 2021

Am an indian and I've by no means celebrated jashn-e-riwaz. Never heard of it. What on earth is that this competition? https://t.co/w15iBV0qpJ

— Janani Sampath Veeravalli✍️ ???????? (@jananisampath) October 18, 2021

Its merely "Deepawali", why to deliver this p-secular shit of "Jashn-E-Riwaaz" in H'ind'u competition.#BoycottFabIndia pic.twitter.com/gdGd1oMtxy

— Avinash Srivastava ???????? (@go4avinash) October 18, 2021

(SocialLY brings you all the newest breaking information, viral developments and knowledge from social media world, together with Twitter, Instagram and Youtube. The above submit is embeded instantly from the person's social media account and SociallyKeeda Staff might not have modified or edited the content material physique. The views and details showing within the social media submit don't mirror the opinions of SociallyKeeda, additionally SociallyKeeda doesn't assume any accountability or legal responsibility for a similar.)