WhatsApp doubles down on business searches within the app itself

In an enormous thrust into e-commerce and business, WhatsApp is rolling out a characteristic to let customers seek for close by companies, proper within the app. The characteristic, when it turns into totally mainstream, will assist the messaging platform to make an affect in a single space the place it has not made a lot headway - business & commerce section. According to the ever dependable staff at WABetainfo, WhatsApp had made obtainable a nifty business listing to customers in Sao Paulo a few months again. And the new search possibility for close by companies is an extension of that. "When you search for something within WhatsApp, there will be a new section called “Businesses Nearby”: when you select the category, the results of business accounts will be filtered based on your choice," the report mentioned.