It takes a particular type of lady to go from a comfortable profession in an workplace, to changing into an entrepreneurial artistic in an area historically dominated by males. Daniela Voznesensky, professionally often called Lala the DJ, is precisely that — a courageous, curious soul who by no means takes no for a solution. Perhaps it’s this tenacity that has allowed her to see nice success in the music business since her formal begin as a DJ and music producer in 2016.
Starting as a music journalist whereas attending college, Lala realized she needed a extra hands-on function in music. She started DJing round Las Vegas and San Francisco with the mentorship of distinguished Atlanta producers. She wasted no time relocating to Los Angeles, the place her profession took off. DJing the whole lot from Nike and YSL model occasions to Hewlett Packard company occasions to the famed Cheetahs and Crazy Girls Hollywood strip golf equipment, Lala rapidly constructed a reputation as a multi-genre, musically intuitive, fearless DJ. Lala has additionally opened for Nipsey Hussle, Cardi B, Future, Doja Cat, and lots of extra artists. Lala can also be a resident DJ and founding member of the Aces Downtown ASCAP occasion in Los Angeles.
She is probably greatest often called the tour DJ for Meek Mill’s Dreamchasers artist Vory, and has carried out at a number of festivals together with Rolling Loud Miami, Oakland, and Los Angeles. Born in the Middle East, she grew up in the Bay Area and now calls Los Angeles house. Lala additionally often nonetheless contributes as a journalist to Billboard for his or her album critiques, artist interviews and information.
Lala has launched mixtape initiatives in collaboration with distinguished manufacturers reminiscent of No Jumper, Empire, and extra, the place she has premiered unique music by Dreamdoll, Casey Veggies, Iman Shumpert, Wizkid, and others. She is a multi-genre DJ in each the nightlife and vogue scene and focuses on Hip Hop, R&B, Afrobeat, Dance, and extra.
When requested about how she has reached her degree of success, Lala shares a worthwhile lesson, “Take risks. I don’t believe in doubts and fear. Scared money don’t make money! All the good things I have are because I took the first step. I always bet on myself and I give everything I do 120% of myself.”
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