Microsoft continues to preserve a stranglehold over the workplace software program market, regardless of the perfect efforts of Google and the results of the pandemic, new knowledge reveals.
According to a 500-person survey carried out by OnePulse on behalf of SociallyKeeda Pro, Microsoft 365 is the chosen productiveness suite of the vast majority of US companies (58.20%), whereas Google Workspace is utilized by solely 15%.
The ballot additionally highlighted the extent of headwinds confronted by smaller gamers, with options like Zoho Workplace, Polaris Office and LibreOffice all utilized by fewer than 3% of respondents.
Microsoft 365 vs. Google Workspace
It is maybe information to nobody that Microsoft leads the way in which in the workplace software program market with its well-known Microsoft 365 suite, however the extent of that lead might come as some shock, given the repute of apps like Google Docs, Google Sheets, Google Slides and more.
One of the defining options of Microsoft’s providing is tight integration between apps and companies, extending all the way in which out to the Windows working system on which most enterprise computer systems run.
However, Google stole a march on Microsoft when it got here to the real-time collaboration mannequin, whereby software program is served up by way of the cloud, which has proved all-important because the transition to distant and hybrid working.
In 2020, Google additionally rebranded G Suite to Workspace, signalling a rise in funding in the software program suite. As a part of this course of, the corporate introduced it might make a concerted effort to create a more “deeply integrated user experience”, closing the hole on its rival.
Since then, Google has rolled out lots of of upgrades in an try to ship on this goal and additional fine-tune its companies for the post-pandemic working surroundings.
However, the brand new knowledge supplied to SociallyKeeda Pro suggests these efforts have finally translated into restricted consumer progress.
Although the survey is much from complete and doesn’t present a world image, the outcomes are backed up by the financials. In Q1 2023, Google’s cloud companies (which incorporates Workspace) accounted for $5 billion in income, whereas Microsoft’s productiveness phase took in $15 billion.
In different phrases, Google has a good distance to go earlier than it will probably genuinely problem for the market lead.
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